Welcome to our effective marketing strategies for health care businesses!

Browse through our marketing tips and news, trends and ideas that can improve the online marketing of your practice. We cater to dental care and other health services/products that are offered by local and small business owners.

Could worries about rising health-care costs be unfounded? According to a recent report by the Kaiser Family Foundation and the Altarum Institute, there’s been a dramatic slowdown in healthcare costs due to the economic downtown. The study found that between 2008 and 2012, spending only increased by 4.2 percent annually. Compare that to a few years […]

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Should patient communications by email be considered part of normal care or a time-waster fraught with potholes? A recent survey covers a gamut of doctor and patient experiences, laying out its pros and cons related to patient care, marketing, costs and legal implications. Less than 1/3 of U.S. doctors report that they exchange emails with […]

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